{"id":21938,"date":"2018-01-30T23:41:00","date_gmt":"2018-01-31T01:41:00","guid":{"rendered":"https:\/\/vetanco.com\/br\/?p=21938"},"modified":"2026-01-12T11:48:41","modified_gmt":"2026-01-12T14:48:41","slug":"evento-anual-marketing-summit-da-bv-science-em-atlanta-eua","status":"publish","type":"post","link":"https:\/\/vetanco.com\/br\/evento-anual-marketing-summit-da-bv-science-em-atlanta-eua\/","title":{"rendered":"Evento anual, Marketing Summit da BV Science em Atlanta, EUA"},"content":{"rendered":"\n<p>A BV Science, <a href=\"https:\/\/www.bvscience.com\/\" target=\"_blank\" rel=\"noopener\">unidade de neg\u00f3cios<\/a> da Vetanco e da <a href=\"http:\/\/drbata.com\/\" target=\"_blank\" rel=\"noopener\">Dr. Bata<\/a>, realizou em Atlanta, nos Estados Unidos, o seu evento anual, o Marketing Summit. No encontro, a companhia reuniu membros das equipes comerciais de todas as filiais da Vetanco para comunicar diretrizes, alinhar objetivos e ajustar as estrat\u00e9gias corporativas.<\/p>\n<p>Realizado previamente \u00e0 International Production &amp; Processing Expo 2018 (IPPE), o evento recapitulou as a\u00e7\u00f5es desenvolvidas em 2017. Al\u00e9m disso, analisou novas propostas estrat\u00e9gicas e validou o plano de neg\u00f3cios para 2018 e 2019. Nesse contexto, o encontro ocorreu em 28 de janeiro e contou com a coordena\u00e7\u00e3o de Mart\u00edn Cardaci, Gerente de Com\u00e9rcio Exterior da Vetanco.<\/p>\n<p>Logo ap\u00f3s a abertura, a equipe destacou a import\u00e2ncia de desenvolver, ao longo de 2018, um trabalho focado nos produtos mais inovadores do portf\u00f3lio: Biotech Vac Salmonella, Gamaxine e Herbanoplex CP, reconhecidos mundialmente por sua efic\u00e1cia. Em seguida, os organizadores deram as boas-vindas \u00e0 nova equipe da BV Science, nos Estados Unidos, que atua para ampliar o alcance e as fronteiras desses produtos. Na sequ\u00eancia, representantes das demais filiais da companhia e de seus distribuidores apresentaram suas iniciativas e resultados.<\/p>\n<p>Vale destacar que, em 2017, a BV Science deu um importante passo estrat\u00e9gico ao abrir uma filial em St. Louis, nos Estados Unidos, ampliando sua presen\u00e7a em um mercado de relev\u00e2ncia global e fortalecendo a oferta de produtos inovadores e diferenciados.<\/p>\n<p>Segundo Jorge Winokur, presidente da Vetanco, a contrata\u00e7\u00e3o de Dave Zacek como Diretor da BV nos EUA, juntamente com a Dra. Maritza Tamayo \u2014 renomada especialista em biol\u00f3gicos para avicultura \u2014, consolida um ano marcado por incorpora\u00e7\u00f5es de alto n\u00edvel promovidas pela Dr. Bata e pela Vetanco.<\/p>\n<h1>Planos de marketing<\/h1>\n<p>Na segunda-feira, dia 29, a organiza\u00e7\u00e3o promoveu reuni\u00f5es com distribuidores estrat\u00e9gicos. Na ocasi\u00e3o, Phartec (Peru), Veterqu\u00edmica (Bol\u00edvia), Tadec (Equador) e Nutrivec (Col\u00f4mbia) apresentaram seus or\u00e7amentos e planos de marketing para 2018.<\/p>\n<p>Nesse contexto, as apresenta\u00e7\u00f5es foram direcionadas ao vice-presidente da Vetanco, Horacio Mancini, ao gerente-geral Eduardo Zavalia, ao gerente da Dr. Bata Co., Gabor Bata, e ao CEO da BV Science, Dave Zacek, refor\u00e7ando o alinhamento estrat\u00e9gico entre as equipes e os parceiros regionais.<\/p>\n<p>Por fim, o encontro com todas as filiais da Vetanco em 2018 ser\u00e1 encerrado no dia 2 de fevereiro. Nessa etapa, Mancini e Zavalia receber\u00e3o os planos de vendas e marketing das filiais do M\u00e9xico (Irdenco), Vetanco Brasil, Uruguai (Irdenco) e Vetanco Argentina, consolidando o alinhamento estrat\u00e9gico do grupo.<\/p>\n<h1>Sobre a Vetanco<\/h1>\n<p>A Vetanco \u00e9 um <a href=\"https:\/\/vetanco.com\/br\/institucional\/\" target=\"_blank\" rel=\"noopener\">laborat\u00f3rio veterin\u00e1rio internacional<\/a> que, desde 1987, desenvolve, fabrica e comercializa produtos inovadores para a sa\u00fade animal.<\/p>\n<p>Atualmente, estamos presentes em mais de 40 pa\u00edses. Oferecemos produtos internacionalmente comprovados, controlados e seguros para a melhoria da produtividade e da seguran\u00e7a agroalimentar. Essa presen\u00e7a global reafirma nossa dedica\u00e7\u00e3o aos mais altos padr\u00f5es de qualidade, reconhecidos pelos mercados mais criteriosos.<\/p>\n<p><strong>Vetanco: produtos seguros para alimentos seguros.<\/strong><\/p>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":7,"featured_media":21941,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,45],"tags":[1449,581,93,94,102,1443,507,51,186],"class_list":["post-21938","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos","category-noticias","tag-biologicos-para-avicultura","tag-biotech-vac-salmonella","tag-bv-science","tag-dr-bata","tag-gamaxine","tag-herbanoplex","tag-saude-animal-2","tag-vetanco","tag-vetanco-brasil"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Evento anual, Marketing Summit da BV Science em Atlanta, EUA - 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